The general goal of the WNFLB is to popularize women’s football and show women’s football performances. The league believes in promoting women using sports as gift to provide opportunities to play at high levels, as well as providing a sense of community and teamwork. The WNFLB is committed to promoting women’s football, inspiring up-and coming young girls to go for their sports dreams, and campaigning for equality in sports. The WNFLB is planning to use a supportive atmosphere in a bid to take women's sports higher and make them more popular by being involved at all times.